NFL Makes Plan For 100 million Dollar Charity Fund To Appease Players.
Ratings have dropped and players have yet to stop kneeling. The NFL is hurting from the Patriotic football fans that are sick of the public disrespect. So the NFL is losing money because it is allowing the disrespectful display to continue, so what does it do? Reprimand the players? Dock the Players Pay? Suspend Players until they shape-up? No. All of those actions would be reasonable.
Instead, the NFL has decided to make a plan to start donating “to causes considered important to African-American communities.” By donating they mean 100 million dollars.
The players and coaches would be expected to come together to make up part of this money. The NFL is hoping that by bringing this proposal to the forefront and donating to select charities the players will feel more inclined to stand for their flag.
Perhaps this is an odd concept to me but isn’t this rewarding bad behavior that basically tells football fans that the NFL backs the player’s disrespect of The American flag and all she stands for. The NFL is setting a poor standard of giving in to the Tantrum Throwing NFL Players and expects fans will return for what?
If the players accept the NFL’s offer, owners would still have to vote to finalize a deal during the annual league meetings in March.
Commissioner Roger Goodell, who for months shepherded the process while overcoming numerous obstacles, is believed to have the support of ownership, which is eager to end the most divisive issue facing the league.
Many fans have cited the protests as a reason for tuning out the NFL. Players, in turn, have expressed frustration about the false narrative pushed by those opposed to their methods — that players have demonstrated during the anthem specifically to disrespect the flag, the military and the government and its institutions.
Goodell has walked a tightrope, pushing back against hard-line owners such as the Dallas Cowboys‘ Jerry Jones, who vowed to bench any player who protests, while hurrying to reach an agreement that would allay the concerns of the league’s corporate partners about ongoing fan backlash. With significant assistance from Troy Vincent, the league’s executive vice president of football operations, Goodell offered the players a package that puts the NFL way ahead of the NBA, NHL and MLB in providing resources to address social justice issues.
National funding would be allocated accordingly: 25 percent to the United Negro College Fund, 25 percent to Dream Corps and 50 percent to the Players Coalition, which has filed 501(c)(3) and 501(c)(4) paperwork for nonprofit status as a fiscally sponsored project. This week, the coalition hired the Hopewell Fund to oversee and advise the group, which hopes to work with grassroots and nonprofit organizations in its areas of focus.
Under the proposal, money at both the national and local level would provide grants for nonprofit organizations focused on law enforcement and community relations, criminal justice reform and education reform.
A working group of five players, five owners (or owners’ representatives) and two NFL staff members would help identify future initiatives to pursue.
The total package appears to be a major victory for players. The financial commitment is the largest the league has ever made to a public cause, surpassing Salute to Service, breast cancer awareness/Crucial Catch and NFL Play 60. For a league that has historically held the upper hand on its players, it’s a significant change in tenor.